Top 5 Drawing & Coloring Apps in the UK: Q1 2022 Performance Review

In the first quarter of 2022, the top 5 drawing and coloring apps on a unified platform in the United Kingdom showed varied performance trends across downloads, revenue, and active users. Here’s a detailed look at each app’s metrics.

Happy Color by Numbers Game from X-Flow had a dynamic quarter. Weekly revenue started at around $2.2K and showed a general decline, ending the quarter at $1.3K. Downloads saw a peak of 50K at the beginning of the quarter, gradually decreasing to 25.7K by the end of March. Active users fluctuated, starting at 435K and ending the quarter at approximately 394K.

Color Pop AI - Coloring Book by MWM experienced a stable revenue trend, peaking at $1.9K in mid-February before settling at $1.1K by the end of March. Downloads followed a similar pattern, beginning the quarter with 31.2K and ending at 20.3K. Active users showed an upward trend, growing from 52K to 60.5K throughout the quarter.

Phone Case DIY by Crazy Labs had no revenue data available. Downloads started strong at 90.5K but dropped significantly to 13.6K in the second week of January, later recovering to 17.9K by the end of March. Active users followed a similar trend, starting at 213K and ending at 76.1K.

Paint by Number Coloring Game from Oakever Games saw a steady revenue performance, peaking at $2.8K at the end of December and settling at $2.4K by late March. Downloads began at 30.1K, fluctuating slightly, and ending at 15.1K. The active user base remained relatively stable, starting at 252K and ending the quarter at 195K.

DIY Keyboard 3D, another app by Crazy Labs, also had no revenue data available. Downloads and active users showed a fluctuating trend, starting with 30.2K downloads and ending at 22.4K, while active users started at 32.4K and ended at 27.3K.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's platform.